ReRe
by Doyle Canning, Patrick Reinsborough
Providing resources, theory, hands-on tools, and illuminating case studies for the next generation of innovative change-makers, this unique book explores how culture, media, memes, and narrative intertwine with social change strategies. Re:Imagining Change is an inspirational inside look at the trailblazing methodology developed by the Center for S ...
Number of pages: 224 | Publication Date: 2017-10-01 | ISBN-13: 9781629633848

Campaign CraftCampaign Craft
Michael Burton
The go-to source on campaign management for nearly two decades is now updated to cover the latest in contemporary campaign expertise from general strategy to voter contact to the future of political campaigns.• Updates readers on rapidly evolving campaign strategy and tactics• Offers the ideal balance between practical perspectives and scholarl ...
Number of pages: 312 | Publication Date: 2015-06-23 | ISBN-13: 9781440837326

The Digital Plan 2nd EditionThe Digital Plan 2nd Edition
Brad A Schenck
The Digital Plan is here to get you the BIG WIN. From running an election to growing a nonprofit, fundraising for a cause, or even just creating your own brand from scratch, empowering your organization online is key to success. Every platform and interface - social media, email, websites, video, blogs, digital advertising, and more - have strength ...
Number of pages: 218 | Publication Date: 2018-04-26 | ISBN-13: 9780692102565

The Political Campaign Desk ReferenceThe Political Campaign Desk Reference
Michael McNamara
Do builders construct buildings without a blueprint? Is it wise to go on a long road trip without mapping the route ahead of time? Campaign are no different - they need a plan to be successful. Used in campaigns and classrooms nationwide, The Political Campaign Desk Reference has become the guide that many campaign professionals use during every el ...
Number of pages: 278 | Publication Date: 2012-05-24 | ISBN-13: 9781432787325

Campaign CompanionCampaign Companion
Michael Gold
Campaign Companion: The Essential Handbook For Winning Elections is a direct, unblinking, tough-love, honest, realistic, practical, invaluable reference book, filled with sound advice and plain talk from political experts and dedicated public servants, as well as hundreds of important helpful hints for running winning grassroots campaigns. It shoul ...
Number of pages: 238 | Publication Date: 2019-04-23 | ISBN-13: 9781798639405

Campaigns & ElectionsCampaigns & Elections
by John Sides, Daron Shaw, Matt Grossmann, Keena Lipsitz
A contemporary and comprehensive approach to campaigns and elections―now updated through the 2012 elections. The leading book in the market―now updated through the 2012 elections―makes a contemporary approach to campaigns and elections accessible and engaging. Based on the authors’ own courses, Campaigns & Elections uses a clear, consistent ...
Number of pages: 448 | Publication Date: 2013-07-16 | ISBN-13: 9780393923650

Campaign CraftCampaign Craft
Daniel M. Shea
Shea and Burton present an updated and expanded version of Shea's 1996 guide to and analysis of modern American political campaign communication. They cover all aspects of present-day political campaigns, from understanding the context of a particular campaign to strategic thinking to specific voter contact techniques.Shea and Burton present an upd ...
Number of pages: 256 | Publication Date: 2001-06-26 | ISBN-13: 9780275970949

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